Health & safety experts Safe-T Solutions approached us and our web development partners Webcetera to enhance their brand and web presence. 

Working with their leadership team we created a new identity based around a shield symbol made up of hazard warning stripes, also creating a subliminal S within the shield - clever stuff! Using the hazard warning stripes as a graphic device we paired this with an orange and black colour pallet, a mixture of black and white and colour candid, documentary style photography and a to the point tone of voice to create a memorable brand.